Brands Celebrate Royal Baby on Twitter

When the newest member of the British monarchy was , marketers were ready. Within minutes of the birth announcement, brands across the globe — from Delta to Starbucks to Pampers — were ready with prepared tweets, photos and branded Instagram celebrations.

Hey, the rest of the world is obsessed with the #RoyalBaby, so brands might as well get in on the fun too, right?

Taking cues from Oreo's successful Super Bowl stunt, brands tried to outdo one another by crafting humorous (and sometimes cringe-worthy) images celebrating the announcement.