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July 12, 2013 07:17 am GMT

The Highlight Startups From FounderFuel's Summer 2013 Cohort Demo Day

founderfuelMontreal-based accelerator FounderFuel held its Demo Day for its Summer 2013 cohort of startups today, and the nine companies taking part all offered pretty impressive pitches. Three companies stood out from the crowd, however, and earned my pick for highlights of the show. Some are familiar names who have made big changes and expanded their vision, and some are newcomers going after markets where the opportunity and timing are just right. The Transit App The Transit App, presented by co-founder Sam Vermette, got a big boost when Apple ditched transit directions from its iOS default maps app. But it’s gone beyond just filling a gap left behind by the Mac maker, and now offers some of the most accurate real-time transit data available. When you boot up the app, it instantly shows you the nearest transit spots and also the expected times before a bus or train will arrive at each. Vernette said that that’s how their app differentiates itself from others, and from transit features built into things like Google Maps, since The Transit App was built from the ground up with the commuter at the forefront. But the big picture that The Transit App painted wasn’t about helping commuters find their way around on a daily basis; it was about informing the future of urban development. 80 percent of the world’s population lives in urban areas, Vermette said, and that’s only growing. Cities are struggling to cope as-is, and will be looking for ways to build out their infrastructure in better and better ways. They’ll need data for that, and data is exactly what The Transit App is collecting. They currently gather around 400,000 daily data points, which help identify issues like underserved areas, average wait times, the most popular routes and unnecessary stops. In exchange for their participation and data sharing, The Transit App can help cities build better public transportation that truly meets the needs of urban residents. And that kind of help should be very valuable indeed. Swift Identity Over the past year, big companies like Twitter and Facebook have introduced two-factor authentication, which pairs a traditional online password with a unique, randomly generated code supplied by a second device, which can now be a mobile app tied to a specific smartphone. The need for this has essentially been driven by security breaches, which are becoming all too common. Swift Identity co-founder Rob Masse explained

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/6ZeyilNv5UU/

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