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June 27, 2013 08:43 am GMT
Users on Xiaomi devices will be able to send international text messages faster and more reliably, it said. The Chinese smartphone maker just announced its enterprise international SMS platform at the Mobile Asia Expo event in Shanghai. The new service relies on a two-way direct coupling transmission channel. While it looks like it’ll rival Apple’s iMessage service in function, it appears to be based on different technology. Xiaomi’s service is built on SAP’s SMS 365 platform (which SAP acquired by purchasingenterprise messaging companySybase in 2010for $5.8 billion). That means that while Apple relies on mobile data to transmit its messages, much like Whatsapp and other messaging services, Xiaomi’s may go through an independent gateway that doesn’t require data connectivity. It’s unclear, however, whether Xiaomi’s service is a subscription one, or whether it’ll work out different deals with telcos. Prior to its acquisition, Sybase was one of the world’s largest SMS and MMS exchanges in the world. In 2010, it delivered messages at a rate of 32,000 per second. This move follows Xiaomi’s recent launch outside of its home country to neighboring Taiwan and Hong Kong. The smartphone maker is known for its powerful but relatively low-priced smartphones.The companys newly launched flagship, the Mi-2S, is priced at just $370 (RMB 2299). Xiaomi reportedly makes 10 percent profit on its handsets, which exceeds the margins of other domestic players like Huawei, ZTE and Lenovo. We’ve reached out to Xiaomi and SAP for more details on the new messaging service.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/zN5c8bYu9hA/
Xiaomi Launches Its Own Text Message Service
Users on Xiaomi devices will be able to send international text messages faster and more reliably, it said. The Chinese smartphone maker just announced its enterprise international SMS platform at the Mobile Asia Expo event in Shanghai. The new service relies on a two-way direct coupling transmission channel. While it looks like it’ll rival Apple’s iMessage service in function, it appears to be based on different technology. Xiaomi’s service is built on SAP’s SMS 365 platform (which SAP acquired by purchasingenterprise messaging companySybase in 2010for $5.8 billion). That means that while Apple relies on mobile data to transmit its messages, much like Whatsapp and other messaging services, Xiaomi’s may go through an independent gateway that doesn’t require data connectivity. It’s unclear, however, whether Xiaomi’s service is a subscription one, or whether it’ll work out different deals with telcos. Prior to its acquisition, Sybase was one of the world’s largest SMS and MMS exchanges in the world. In 2010, it delivered messages at a rate of 32,000 per second. This move follows Xiaomi’s recent launch outside of its home country to neighboring Taiwan and Hong Kong. The smartphone maker is known for its powerful but relatively low-priced smartphones.The companys newly launched flagship, the Mi-2S, is priced at just $370 (RMB 2299). Xiaomi reportedly makes 10 percent profit on its handsets, which exceeds the margins of other domestic players like Huawei, ZTE and Lenovo. We’ve reached out to Xiaomi and SAP for more details on the new messaging service.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/zN5c8bYu9hA/
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