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June 18, 2013 06:00 pm GMT

Obvious-Incubated Lift Brings Its Smart Goal-Tracking And Self-Improvement App To The Browser And Mobile Web

0-vQ_34QUZVnisLNwdBack in August, Lift launched the first rendition of its snappy-looking iPhone app that aims to help people build healthy habits and achieve their goals. Initially incubated and seed funded by Obvious Corp., the hybrid accelerator and seed vehicle created by Twitter co-founders Ev Williams and Biz Stone and early Twitter VP Jason Goldman, the startup added $2.5 million from Spark Capital, SV Angel and Adam Ludwin from RRE, among others, in November.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/Zp2RmP8pYnw/

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