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June 18, 2013 09:28 pm GMT

Amazon's New Social Gifting Service Amazon Birthday Gift Leverages Facebook, Competes With Facebook's Own Gifts

amazon-bday-giftStealing a page right out of a startup called Aggregift's playbook, Amazon today launched a new feature called "Amazon Birthday Gift," which allows a group of Facebook friends to go in on an Amazon.com Gift Card together. That gift isn't posted to the recipients' Facebook Timeline until their big day arrives.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/R-YgRecq3D8/

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