Burberry, Google Partner to Send Kisses Around the World

Signed and sealed with with a kiss: Burberry and Google put their own spin on the digital postcard with the launch Wednesday of "Burberry Kisses," a visually immersive experience that allows you to send a digital copy of your lip imprint through the world of Google Maps.

Head over to kisses.burberry.com using your desktop Chrome browser or the web browser on your smartphone or tablet. You'll then be prompted to capture a kiss by pressing your lips to the screen — or, on the desktop, by capturing the shape of your lips with a webcam. The longer you press, the bolder the imprint.

Once you've captured your kiss, you can fill out a postcard to send from your town or city to that of a friend. Send a postcard from Newport Beach, Calif., to Tokyo, for example, and you'll catch a glimpse of your letter taking leave from Newport Beach's ocean-facing Cliff Drive, watch it fly across the ocean and descend upon the Tokyo skyline. Its journey will be set to the tune of Burberry Acoustic singer Misty Miller's "Evergreen Love."