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May 8, 2013 01:28 am GMT
BitTorrent is taking a new step today in its efforts to help creators make money (and make money itself) it's releasing a new content packaging format called the BitTorrent Bundle in alpha mode.The company has already been working with different creators to launch promotional bundles. For example, author Tim Ferriss packaged chapters of his book with other supplementary media material as a way to promote sales of his newest work, while musicians like DJ Shadow have used BitTorrent to promote new tracks and albums. However, spokesperson Christian Averill told me that today's announcement signals the company's intention to move beyond one-off experiments and actually "productize" these efforts.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/YjBnq2jPs6Q/
BitTorrent Steps Up Monetization Efforts By Taking Its (Potentially Paywalled) Content Bundles Into Alpha
BitTorrent is taking a new step today in its efforts to help creators make money (and make money itself) it's releasing a new content packaging format called the BitTorrent Bundle in alpha mode.The company has already been working with different creators to launch promotional bundles. For example, author Tim Ferriss packaged chapters of his book with other supplementary media material as a way to promote sales of his newest work, while musicians like DJ Shadow have used BitTorrent to promote new tracks and albums. However, spokesperson Christian Averill told me that today's announcement signals the company's intention to move beyond one-off experiments and actually "productize" these efforts.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/YjBnq2jPs6Q/
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