The Most Awesome Craigslist Ad Is for a Beat-Up Bike

Profanity-laced hyperbolic Craigslist ads were once novel, but now they are a genre to themselves. To get people's attention on the site these days you have to do something really remarkable

That's why we salute this ad for a used bicycle from Ryan Kutscher, an advertising copywriter. Where to start? There's the opener: "Grab a paper bag, breathe into it and calm your ass down. You're hyperventilating because you ain't never seen a deal like this before..." This leads into some fantastic claims: "It looks like Iron Man if Iron Man were a bike." "Let's talk about that three speed in-the-hub, fixed-gear transmission for a second. It's as gnarly as it is exotic. Like the tropical, saw-toothed platypus. Which is a species that does't even exist. Fortunately this crazy ass hub does." Read more...