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John Lewis stores promo lets you buy a gadget, get half a year of free broadband
Retailers will try any number of stunts to get our feet in the door when they've got inventory to clear or services to push, whether they're offering straight-up discounts or giving away devices. UK retailer John Lewis would really, really like us to try its home broadband, so it's trying a related yet uncommon strategy: buy an internet-capable device by April 15th, 2014 and John Lewis will supply half a year of broadband for free, even at fiber optic speeds. As always, though, there's an asterisk at the end. Would-be customers need to sign up for a year-long service contract to qualify, so they'll be paying between £25 to £39 per month ($38 to $60) for at least another half-year. We doubt many will shift their laptop or tablet purchases just to get cheap data, but the promo may tip the balance for those experimenting with internet providers or wiring up a new flat.
Filed under: Internet
Via: Tech Digest
Source: John Lewis
Original Link: http://www.engadget.com/2013/04/18/john-lewis-promo-buy-a-gadget-get-half-year-of-broadband/
Engadget
Engadget is a web magazine with obsessive daily coverage of everything new in gadgets and consumer electronics. Engadget was launched in March of 2004 in partnership with the Weblogs, Inc. Network (WIMore About this Source Visit Engadget