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Time Magazine Aims for Buzz With Edgy Marriage Equality Cover
Time has used the Supreme Court's deliberations over marriage equality as an opportunity for another envelope-pushing cover.
The fold-out cover features a gay male couple and (separately) a lesbian couple in a full-on mouth-to-mouth embrace. The arty photos, shot by Peter Hapak, record the moment in black and white. Like many still-in-print magazines, including The Economist and Bloomberg Businesweek, Time has pushed for more provocative covers of late, a move that can result in earned media for the issue as users pass along the image in social media.
Time, which is the last print newsweekly standing after Newsweek and U.S. News & World Report have both gone all-digital, is the anchor for Time Inc., the struggling magazine division that parent company Time Warner is in the process of spinning off Read more...
More about Time, Magazines, Business, Media, and Marriage EqualityOriginal Link: http://feeds.mashable.com/~r/Mashable/~3/wJicFDDMF7E/
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