Yahoo Should Seize the Moment and Improve Its RSS Reader

RSS readers may be the iPod of the web — still viable but past their heyday. For Google, though, the analogy breaks down when you consider profits. Apple still makes a bundle on iPods, but Google never made a dime on its Reader and never will

That explains Google's decision this week to kill off Reader. Google has lots of other profitable areas to focus on, so it's confident enough to ignore the pleas of users who are hooked on the search giant's news feedYahoo's in a different position. The number three search player is looking for reasons to draw users to its orbit Why not improve its RSS Reader?