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March 15, 2013 05:00 pm GMT
As more viewing moves to mobile, tablet, and connected TV devices, the amount of viewing that happens online during the prime time hours continues to increase. And according to video ad startup TubeMogul, brands who serve advertisements during that time are seeing greater awareness and brand favorability for their products.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/3Zo3_nINC5g/
Survey Says: Online Video Viewers Tune In During Primetime, Too
As more viewing moves to mobile, tablet, and connected TV devices, the amount of viewing that happens online during the prime time hours continues to increase. And according to video ad startup TubeMogul, brands who serve advertisements during that time are seeing greater awareness and brand favorability for their products.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/3Zo3_nINC5g/
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