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March 14, 2013 01:00 pm GMT
Having proven the concept, Dylan Collins' Box Of Awesome, which we previously described as a "free Birchbox for kids", is launching a new box targeting 8-14 year-old girls only -- a move that feels like a very logical next step.Similar to the original BOA, which launched last month, the equally cleverly named Box Of OMG! sees subscribers being sent a bi-monthly physical box stuffed full of books, music, movies, tickets, fashion, make-up and other "surprises" from both big brands and startups.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/X5HkgJjC9oM/
Box Of Awesome, The Free Birchbox For Kids', Targets Girls With Box Of OMG!
Having proven the concept, Dylan Collins' Box Of Awesome, which we previously described as a "free Birchbox for kids", is launching a new box targeting 8-14 year-old girls only -- a move that feels like a very logical next step.Similar to the original BOA, which launched last month, the equally cleverly named Box Of OMG! sees subscribers being sent a bi-monthly physical box stuffed full of books, music, movies, tickets, fashion, make-up and other "surprises" from both big brands and startups.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/X5HkgJjC9oM/
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