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March 12, 2013 05:18 pm GMT

Pinterest Web Analytics Puts Third-Party Developers And APIs Into Focus

Pinterest Success!Pinterest Web Analytics, the site's traffic measuring tool for website owners that was unveiled earlier today, is a foray into services that could help the social network generate revenues some day -- for now, it's free with "no plans to charge," with the main aim being "help pinners see what content is resonating best on Pinterest", the company tells me. But the launch raises some questions, too, around where the company stands regarding third parties, specifically those that also offer Pinterest analytics; and how this will play into Pinterest's (as-yet unreleased) API.

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