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February 27, 2013 02:42 am GMT

Ads Worth Spreading: TED Announces Winners of 2013 Marketing Challenge


Dell's "Annie"


Brand: DellAgency: Y&R New York

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TED, the non-profit organization known for showcasing "ideas worth spreading" through its set of global conferences, announced the winners of its annual Ads Worth Spreading challenge Tuesday. The challenge highlights 10 advertisements that go beyond creativity by establishing meaningful connections with their audiences.

SEE ALSO: Why We Can't Get Enough TED Talks

The winners of this year's challenge include Dell, Coca-Cola, The Rainforest Alliance and Expedia. You'll most likely remember some of the videos, such as Dodge Ram's "The Farmer," which made waves during this year's Super Bowl, and Melbourne Metro Rail's adorable yet important animated ad, "Dumb Ways to Die."

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More About: Advertising, Business, features, Social Good, TED, Video


Original Link: http://feeds.mashable.com/~r/Mashable/~3/neomjKd4CqQ/

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