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February 26, 2013 02:35 am GMT
Mobile app developers using a technology called "cookie tracking" (sometimes called "Safari flip-flop" or "HTML5 first party cookies") are starting to have their apps rejected by Apple's App Review team, we've heard from a few different industry sources.With this method in place, Safari is opened upon first launch in order to read a cookie that may exist there from a user's past interactions with ads. In terms of the user experience, it's not ideal,but it is one some app makers are utilizingas an alternative to the deprecated UDID - the unique device identifier whichApple first announced plans to phase outback in mid-2011.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/hu4o3e_Cg_0/
Apple Rejecting Apps Using Cookie-Tracking Methods, Signaling Push To Its Own Ad Identifier Technology Is Now Underway
Mobile app developers using a technology called "cookie tracking" (sometimes called "Safari flip-flop" or "HTML5 first party cookies") are starting to have their apps rejected by Apple's App Review team, we've heard from a few different industry sources.With this method in place, Safari is opened upon first launch in order to read a cookie that may exist there from a user's past interactions with ads. In terms of the user experience, it's not ideal,but it is one some app makers are utilizingas an alternative to the deprecated UDID - the unique device identifier whichApple first announced plans to phase outback in mid-2011.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/hu4o3e_Cg_0/
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