An Interest In:
Web News this Week
- March 28, 2024
- March 27, 2024
- March 26, 2024
- March 25, 2024
- March 24, 2024
- March 23, 2024
- March 22, 2024
Some of Our Sources
- Just Creative
- Smashing Magazine
- TutsPlus - Design
- Vandelay Design
- You The Designer
- Reencoded
- Specky Boy
- Spyre Studios
- Android Dissected
- Codrops
Help Webnuz
Referal links:
February 25, 2013 08:57 pm GMT
If you listened to the online chatter about last night's Oscars' telecast, you might come away with the impression that the show tanked. Well, maybe it hit a lot of sour notes in terms of its questionably comedic, and in some cases downright offensive, bits, but in terms of advertising, it has nothing to be ashamed of. ABC sold out its ad inventory at $1.7 million-$1.8 million for a 30-second spot - the highest prices in the last five years. The network is also maximizing the ad spend associated with the Oscars, too, by putting the show online immediately after it aired.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/tx7if5ZGlj8/
ABCs Handling Of Oscars Online & Mobile Streaming May Set Precedent For Future Event TV Airings
If you listened to the online chatter about last night's Oscars' telecast, you might come away with the impression that the show tanked. Well, maybe it hit a lot of sour notes in terms of its questionably comedic, and in some cases downright offensive, bits, but in terms of advertising, it has nothing to be ashamed of. ABC sold out its ad inventory at $1.7 million-$1.8 million for a 30-second spot - the highest prices in the last five years. The network is also maximizing the ad spend associated with the Oscars, too, by putting the show online immediately after it aired.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/tx7if5ZGlj8/
Share this article:
Tweet
View Full Article
Techcrunch
TechCrunch is a leading technology blog, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.More About this Source Visit Techcrunch