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February 21, 2013 08:34 am GMT
Medikly, a startup that aims to help pharmaceutical companies reach and better understand physicians, announced today that it has raised $1.2 million in series A financing from Easton Capital.A recent graduate of the Blueprint Health accelerator in New York City, Medikly has developed an enterprise-grade platform that provides Big Pharma with a multi-channel marketing solution, combining content, Big Data analytics and social in an effort to help them reduce campaign spend and get better insight into your local physician.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/_gHQR5Qmf00/
By Helping Big Pharma Better Understand Your Local Doctor, Medikly May Just Be Tapping Into A Goldmine
Medikly, a startup that aims to help pharmaceutical companies reach and better understand physicians, announced today that it has raised $1.2 million in series A financing from Easton Capital.A recent graduate of the Blueprint Health accelerator in New York City, Medikly has developed an enterprise-grade platform that provides Big Pharma with a multi-channel marketing solution, combining content, Big Data analytics and social in an effort to help them reduce campaign spend and get better insight into your local physician.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/_gHQR5Qmf00/
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