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Beercade replaces arcade coin slots with beer taps, rewards winners with brew
Forget prize tickets or high scores. The minds at McKinney creative agency may have come up with the greatest reward for arcade victors -- an ice cold pour of beer. Created as a marketing tool for Big Boss Brewing Company, the aptly named Beercade features The Last Barfighter, a Street Fighter-like arcade game set inside a biker bar. To begin, two players place their cups in the tray below their respective tap, which replaces the machine's coin slots. Beer-thirsty combatants can do battle with a selection of five characters, all named after Big Boss brews. After three rounds of intense fisticuffs, fire throwing and unicorn horn impaling, the winner's cup is filled with a sample of beer from a keg placed within the machine. Don't believe us? You can click past the break for a video of the machine in action.
Source: McKinney
Original Link: http://www.engadget.com/2013/02/14/beercade-the-last-barfighter/
Engadget
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