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February 5, 2013 06:41 pm GMT

How to Follow New York Fashion Week Online


The web will once again play a vital role during New York Fashion Week, which returns to New York City on Thursday.

In an effort to reach consumers as well as buyers and press, many designers plan to unveil their Fall/Winter 2013 collections through live-streaming video on their websites, Facebook and elsewhere. Still more will upload backstage footage on social networks such as Twitter, Viddy and Google+. Meanwhile, members of the fashion press will churn out 140-character reviews and mobile snapshots live from the shows, while posting longer, slideshow-accompanied reviews on their respective news sites.

With so much to choose from, following NYFW online can feel nearly as overwhelmin…
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Original Link: http://feeds.mashable.com/~r/Mashable/~3/Ih0mxhvwrNk/

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