Oreo Super Bowl Spot Attracts Thousands of Instagram Followers

A 3-second call-to-action at the end of Oreo's Super Bowl commercial, which debuted during the game Sunday, has increased Oreo's Instagram following by tens of thousands.

"Something we can all disagree on: Choose your side on Instagram @Oreo," the final frame read.

Oreo began promoting its Instagram account on Facebook beginning Thursday. Before the commercial aired, Oreo had around 2,200 followers, a company spokesperson told Mashable. Shortly after, its following climbed to nearly 20,000, and is now nearing the 30,000 mark.

According to CNBC, about half of Super Bowl commercials have included a hashtag to spark conversations on social media during and after the game.

Oreo'…
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