Diet Cokes Sexy Gardener Ad Is a Viral Hit

Way back in 1994, Diet Coke launched a hit ad that featured women ogling a handsome construction worker. The ad was notable at the time because it turned the tables on traditionally sexist depictions of behavior to make a comic point.

Nineteen years later, there's less novelty in women objectifying men, but it appears that the idea still has legs, so to speak. Hence the sudden viral popularity of this Diet Coke ad, which uses the same tune -- Etta James "I Just Want to Make Love to You" -- and features a very similar plotline. Here, the object of desire is Andrew Cooper, who is taking the role created by Lucky Vanous.

The idea seems to have been a good one: Released just two days…
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