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January 28, 2013 05:00 pm GMT
IBM Connect started tonight here in Orlando. And the story is all about the chief marketing officer and that high-ranking executive in human resources. For marketing it means reaching customers and prospects. For HR -- it's about tools for the pros and the ones who are still learning the ways of social business.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/qyf0qa5bpWU/
IBM Makes A Play For The CMO And HR Pros
IBM Connect started tonight here in Orlando. And the story is all about the chief marketing officer and that high-ranking executive in human resources. For marketing it means reaching customers and prospects. For HR -- it's about tools for the pros and the ones who are still learning the ways of social business.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/qyf0qa5bpWU/
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