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Spreecast Is Betting on the Rise of Online Live Video
The Launchpad is a series that introduces Mashable readers to compelling startups. If you would like to have your startup considered for inclusion, please see the details here.
Name: Spreecast
One-Liner Pitch: A live online video platform that lets entertainers interact with fans.
Why It's Taking Off: Spreecast boasts a stronger feature set than similar apps and it serves the unique needs of the entertainment industry.
One of the contenders for Mashable's recent Innovation Index was HuffPost Live, a product from the news giant that broadcasts live, fresh content nearly 24 hours each day with highlights running late nights and weekends. While it's still in its infancy, industry leaders are quick to point out that the live video hub represents a shift in audience engagement with news content.
Spreecast brings a similar experien…
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