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December 30, 2012 10:57 pm GMT

7 Bad Moves That Hurt Facebook in 2012


Mashable OP-ED

Facebook has made strides in 2012. A billion users and a smart new Timeline UI punctuate a banner year for the world's most important social network.

But 2012 also marks aggressive moves to expand and monetize -- some might say at the expense of user experience and community. At best, Team Facebook is making tough choices in a delicate balancing act. At worst, they are tone deaf to conscientious users.

While we're a far cry from mass exodus, there are only so many missteps to take before someone eats Facebook's lunch.

Here's what went wrong in 2012.

1. Personal Promoted Posts

In October, Facebook rolled out a curious feature called Personal Promoted Posts. Us…
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More About: Facebook, features, Opinion, Year End 2012


Original Link: http://feeds.mashable.com/~r/Mashable/~3/OZdgYhHhP2c/

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