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December 20, 2012 12:14 am GMT
Forrester Research just published its annual "State of Consumers and Technology" report. As usual, it's chockfull of interesting statistics about how U.S. consumers use the Internet, but the most interesting statistic is probably that the overall online penetration rate in the U.S. has stabilized at 79% (the same number Forrester found in 2011). That's the number of U.S. adults who go online at least monthly. What has changed, however, is how many adults go online daily: in 2011, that was 78% of U.S. adults and in 2012, Forrester reports that 84% now go online at least once per day.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/1H2jl2_3UwQ/
Forrester: 84% Of U.S. Adults Now Use The Web Daily, 50% Own Smartphones, Tablet Ownership Doubled To 19% In 2012
Forrester Research just published its annual "State of Consumers and Technology" report. As usual, it's chockfull of interesting statistics about how U.S. consumers use the Internet, but the most interesting statistic is probably that the overall online penetration rate in the U.S. has stabilized at 79% (the same number Forrester found in 2011). That's the number of U.S. adults who go online at least monthly. What has changed, however, is how many adults go online daily: in 2011, that was 78% of U.S. adults and in 2012, Forrester reports that 84% now go online at least once per day.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/1H2jl2_3UwQ/
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