FTC Investigation Targets Mysterious Data Brokers

The Federal Trade Commission is launching an investigation of data brokers that collect your personal information from public and private sources and sell it to ad agencies and other companies, it announced Tuesday.

Consumer privacy issues lie at the heart of the FTC's concerns over data brokers. Nine brokers will be required to hand over detailed information about how they collect your personal data, what they do with it once they have it and whether it's possible for you to correct false data or opt-out of having your data sold by brokers.

The investigation follows an earlier FTC report which found that many consumers remain completely unaware of data brokers' existence, much less w…
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