New and Old Media Keep Billy Eichner on the Streets

Comedian Billy Eichner has found the perfect medium, somewhere between traditional and digital media. As host of Funny or Die's Billy on the Street, Eichner reports man-on-the-street style on-the-air, ambushing unsuspecting New Yorkers and giving his two cents about pop culture.

The comedian told Mashable he'd also ambush people on social media if he could. Instead, Eichner remains hyper-engaged with his growing fanbase.

Billy on the Street debuts its second season Friday night. The show features Eichner running around the city, throwing his microphone in people's faces and forcing them to choose between Meryl Streep and Glenn Close.

The show is chaotic and random, yet unquest…
Continue reading...

More About: celebrities, funny or die, social media marketing