How Nintendo Shaped 30 Years of U.S. Gaming

1. The Crash

The video game crash of the early 1980s was caused by very few controls on hardware and software and manufacturers. Designers released poor-quality games, including big-budget tie-ins like the E.T. game for Atari, which flopped so badly that all extra copies were taken to a landfill.Artwork courtesy of MBAOnline

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Nintendo has earned almost of 30 years of success in the American game market. Millions of people recognize iconic characters like Mario, and the company has sold consoles and handhelds in the hundreds of millions.

But Nintendo came to America during a rocky time for video games, when bad systems and cheap, derivative games saturated the market. So, how did it manage to teach Americans to embrace gaming as something families could enjoy together?

SEE ALSO: Meet the Super Fan Who Waited in Line for a Month for a Wii U

Now, as Nintendo releases its newest console, we take a look at its commanding authority in the U.S. market since 1985.

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