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November 17, 2012 04:31 pm GMT

Overblown Hype About Facebook Ads Versus TV Does Social Media No Favors

30362465Editor's Note: This is a guest post by Mat Morrison, Social Media Strategy Director with Starcom MediaVest Group. You can follow him on Twitter at @mediaczar or his blog.

Generally the social media marketing services industry is its own worst enemy. Time and again we think we’re turning a corner into being a useful productive part of our clients’ businesses, when some cluetard guru suddenly pops up from nowhere and queers the pitch.


Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/1XzHeoX_h6Y/

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