NowThisNews Delivers a Premium iOS News Watching Experience

NowThisNews -- the new news-focused startup from Huffington Post co-founder Ken Lerer -- just launched its iOS app and, with it, a brand new way to watch and share the news.

The startup's goal is to disrupt the cable news industry. It's tactic is to create news content that was designed to be shared and experienced through mobile. Putting news clips on mobile devices isn't difficult. Creating content specifically for mobile devices and audiences, however, is.

NowThisNews started creating video content in earnest last month. Until now, its content has spread through its various social channels -- NTN has accounts on Twitter, Facebook and Tumblr -- as well as a video partnership with…
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