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November 5, 2012 08:44 am GMT

The Election and Mobile: Dialing For Democratic Dollars [INFOGRAPHIC]


During this year's U.S. election, candidates channeled the power of apps and text messaging to appeal to voters, promote their party platform and fundraise.

CallerSmart analyzed how much telephones -- smartphones, texts and anonymous phone banks -- are bringing democracy to a digital environment. As it turns out, President Barack Obama or Republican presidential candidate Mitt Romney could thank cellphones for being elected on Nov. 6.

SEE ALSO: How Are Apps Shaping the 2012 Election? [INFOGRAPHIC]

Obama and Romney developed personalized mobile apps to tap into a more connected constituency. The president's app was more popular on Androids, while Romney's was downloaded more on iPh
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More About: U.S. presidential election, election 2012, infographic, president obama


Original Link: http://feeds.mashable.com/~r/Mashable/~3/dzExS7f9emo/

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