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November 5, 2012 07:48 am GMT
Original Link: http://feeds.mashable.com/~r/Mashable/~3/5dsQnoxROp0/
Bow and Drape Opens Custom Dressmaking E-Shop With $32K in Kickstarter Funding
Name: Bow and Drape
Quick Pitch: Customizable women's clothing manufactured in classic silhouettes in the U.S.
Genius Idea: A "fit kit" helps shoppers overcome sizing concerns.
Over the past few years, startups as well as existing brands, have begun to invite consumers into the design process. Companies such as Blank Label and Gemvara allow shoppers to design their own shirts and jewelry, respectively, from a range of different forms and materials. On its website, Burberry lets users choose the style, color and details of their own Bespoke trenches, which come in more than 12 million combinations.
The latest to enter this arena is Bow and Drape, which op…
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More About: The Launchpad, bow and drape, fashion, kickstarter, retail
Original Link: http://feeds.mashable.com/~r/Mashable/~3/5dsQnoxROp0/
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