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October 30, 2012 12:33 pm GMT

American Apparel Angers Twittersphere With Hurricane Sandy Sale


An American Apparel ad for a "Hurricane Sandy Sale" has sparked backlash from the Twittersphere.

The retailer sent out an email blast Monday night, offering 20% off to customers for the next 36 hours "in case you're bored during the storm."

It features a map highlighting the Northeastern United States, where Sandy -- now categorized as a post-tropical cyclone -- is hitting the hardest. The sale is only available in Connecticut, Delaware, Massachusetts, North Carolina, New Jersey, New York, Pennsylvania, Virginia and Maryland, according to the email.

The ad, which tells viewers to "Just Enter SANDYSALE at Checkout," apparently targets online shoppers who are staying indoors to s…
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More About: American Apparel, Hurricane Sandy


Original Link: http://feeds.mashable.com/~r/Mashable/~3/7qZgV94R8zk/

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