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Facebook Expected to Post Lower Sales Growth
Many companies would be thrilled with a 29% jump in year-over-year sales, but for Facebook such an increase is likely to be viewed as proof that the company's business is suffering.
The figure -- the consensus among analysts polled by Bloomberg -- compares to a 32% jump in Facebook's last quarter and a 45% rise in the first quarter.
In other words, the trend isn't good: sales growth is slowing.
Facebook keeps adding users, so the culprit isn't overall growth but a shift among consumers to mobile devices. Facebook's stock has been famously pummeled for the company's tardy efforts to monetize its growing base of mobile customers. Facebook's not the only one having this problem. Goog…
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More About: Advertising, Facebook, mobile advertising
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