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October 19, 2012 05:07 am GMT

Felix Baumgartners Space Jump Gave Red Bull Social Media Wings


Felix Baumgartner's Oct. 14 jump from the middle of the earth's stratosphere, sponsored by Red Bull, made social media and space history. The almost 23-mile free fall jump set records, stunning and amazing people around the world, who reacted on social media.

SEE ALSO: Space Jump by Felix Baumgartner Dazzles the Social Web

Analysis company Taykey examined the chatter from the Red Bull sponsored event and found at the peak of conversation about the skydive, approximately 1% of online conversations revolved around the jump -- gaining that much exposure, Taykey said, is "very rare."

The company found that 54% of the jump's mentions happened on Twitter, 26% on Facebook, 6% on…
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More About: Felix Baumgartner, space jump


Original Link: http://feeds.mashable.com/~r/Mashable/~3/d8n8D6NCy18/

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