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October 16, 2012 07:46 pm GMT

New York Restaurant Puts Instagram on the Menu


A new restaurant in New York City has implemented what it's calling an Instagram menu, directing patrons to pictures of food posted on the popular photo-sharing site to help them decide what to order.

When three-week old Latin-American restaurant Comodo -- located in Manhattan's SoHo neighborhood -- noticed guests were repeatedly snapping pictures of their entrees and uploading them to Instagram, it decided to capitalize on the trend. The restaurant has embraced the hashtag #ComodoMenu and added it to the bottom of its real-life menu, encouraging guests to add, share and check out photos of food offered at the establishment.

"People love taking pictures of food when they go out, an…
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More About: Marketing, Mobile, Photos, instagram, smartphone


Original Link: http://feeds.mashable.com/~r/Mashable/~3/gUhfZ-pDpzU/

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