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October 16, 2012 05:47 pm GMT

M-Commerce Startup Branding Brand Goes From Bootstrapped To $7.5M Series A, Brings In Former GNC, Dicks Sporting Goods Head As President

branding-brand-logoBranding Brand, a startup powering the mobile commerce for sites and mobile apps from - you guessed it - big-name brands, has raised $7.5 million in Series A funding and has now brought in Jeffrey R. Hennion as President. Hennion is the former head of e-commerce at GNC and Dick's Sporting Goods, and will be helping Branding Brand manage its global marketing and e-commerce functions.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/ibNPSUBNJIU/

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