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October 15, 2012 09:51 pm GMT

Are Googles Personalized Results Making Us Politically Partisan?

patrioticcatNLHere is an unintended dark side to a search engine that only provides the information we want to see: it cocoons us in an echo chamber of political information that confirms our pre-existing opinions. Google competitor, DuckDuckGo, released a tiny study showing how Google's personalized search yielded wildly different results on abortion and gun control, even for users that weren't logged on to a Google service.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/g-0qXskOLNI/

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