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October 8, 2012 05:14 pm GMT

Lark Goes Beyond Sleep Monitoring With Larklife, A $149.99 Device And App For Exercise, Diet, And More

LARK-New-ProductAfter years of talk about wearable fitness devices, I've been seeing more and more of them in the past few months, especially Nike's FuelBand. However, Julia Hu, CEO of startup Lark, says devices like the FuelBand aren't really designed to meet the needs of everyday consumers something she's hoping to do with an upcoming product called Larklife.Lark actually launched at TechCrunch Disrupt with a silent alarm product (which memorably prompted judge Sean Parker to ask, "Are you serious?"). Since then, the alarm has evolved into Lark Pro, a sleep monitoring and coaching service the company says it has sold "tens of thousands" of its devices, and that 73 percent of insomniacs saw an improvement after using Lark Pro for a month.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/dRyTWS-GkK4/

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