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October 7, 2012 07:10 pm GMT
It's not easy for a $63 billion company to make a successful pivot, but if eBay manages to pull it off, it will be one for the history books. The e-commerce giant has been shifting focus from being primarily a marketplace to a mobile commerce giant with a dash of personalization. And there are serious signs of life. eBay did a staggering $5 billion in mobile commerce last year and expects to see $10 billion in transactions on mobile devices this year.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/BdjBEImFxJc/
EBay Battles Back With Mobile, Local, Personalization, And A More Streamlined PayPal
It's not easy for a $63 billion company to make a successful pivot, but if eBay manages to pull it off, it will be one for the history books. The e-commerce giant has been shifting focus from being primarily a marketplace to a mobile commerce giant with a dash of personalization. And there are serious signs of life. eBay did a staggering $5 billion in mobile commerce last year and expects to see $10 billion in transactions on mobile devices this year.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/BdjBEImFxJc/
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