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September 26, 2012 06:30 pm GMT
Sharethrough CEO Dan Greenberg has been talking up the benefits of native advertising for a while now often on this very site. Naturally, Sharethrough has been offering services around native video ads, but now it's announcing Sharethrough Sponsored Videos, a platform that Greenberg says should make the format viable for a much broader group of publishers and advertisers.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/70jx2n--ypw/
Sharethrough Unveils Its Sponsored Videos Platform To Deliver Native Ads
Sharethrough CEO Dan Greenberg has been talking up the benefits of native advertising for a while now often on this very site. Naturally, Sharethrough has been offering services around native video ads, but now it's announcing Sharethrough Sponsored Videos, a platform that Greenberg says should make the format viable for a much broader group of publishers and advertisers.Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/70jx2n--ypw/
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