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September 25, 2012 06:10 pm GMT

ShopInterest, The Startup That Lets You Sell From Your Pinterest Boards, Gets 500 Startups Backing

shopinterest-logoShopInterest.co, an e-commerce platform that lets anyone turn their Pinterest boards into online stores,is today announcing a small, undisclosed investment from 500 Startups, via its newly acquired fund Mexican.VC. It's the first investment 500 Startups has made into the Pinterest ecosystem, says ShopInterest CEO Francisco Guerrero, also the creator of Pinterest analytics platform Pintics.Now that the team is solelyfocused on the e-commerce space, Pintics will be shut down next month and users transitioned to former competitor Pinfluencer.

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