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September 25, 2012 05:41 pm GMT
Original Link: http://feeds.mashable.com/~r/Mashable/~3/-I6kAZ0Qmhc/
Insert in Print Edition of EW Will Have a Live Twitter Feed
Print magazines have been using LCD inserts with video since 2009, but the Oct. 5 edition of Entertainment Weekly is adding something new to the mix: A live Twitter feed.
The magazine will sport an insert promoting the CW's fall lineup. The small LCD screen will include video of the stars of the show and then a live feed from @CW_Network. The feed will include the six latest tweets on the account, though an in-house media team at the CW will screen out any objectionable content, according to The New York Times. However, Rick Haskins, CWs EVP for marketing and digital projects, told The Times that the network won't delete negative comments about the shows. To me thats what sta…
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