Kickstarter to Users: Were Not a Store

Kickstarter is cracking down on how gadget creators look for funding on the site by enforcing new rules that address the common risks and challenges that come with their projects.

The crowd-funding site posted a message to its blog on Friday that prohibits product renderings and simulations, and requires creators to showcase products in their current stage of development. This aims to cut back on "over-promising."

"It's hard to know how many people feel like they're shopping at a store when they're backing projects on Kickstarter, but we want to make sure that it's no [sic] one. Today we're introducing a number of changes to reinforce that Kickstarter isnt a store its a…
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