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September 20, 2012 10:41 pm GMT
ngry Birds started life as a mobile app but it's since become a sprawling merchandising and rights licensing empire for its creator Rovio -- helping it rake in earnings of $106m in 2011. From clothes, to plush toys and even entire theme parks, the irate birds and smug pigs have succeeded in flinging themselves onto an alarming variety of shelves, spaces and places, as well as the pockets of millions of mobile phone owners.
Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/MbvJi1gHfBo/
Move Over Dr. Seuss: Rovio Readies Angry Birds Kids Books, Partners With Publisher Egmont
ngry Birds started life as a mobile app but it's since become a sprawling merchandising and rights licensing empire for its creator Rovio -- helping it rake in earnings of $106m in 2011. From clothes, to plush toys and even entire theme parks, the irate birds and smug pigs have succeeded in flinging themselves onto an alarming variety of shelves, spaces and places, as well as the pockets of millions of mobile phone owners. Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/MbvJi1gHfBo/
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