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September 18, 2012 05:00 pm GMT

Video Discovery Startup Squrl Adds Recommendations And Search Capabilities To iOS App

squrlVideo discovery, video discovery, video discovery -- it's like this is the thing that's on everyone's mind, right? You've got billions of hours of video being made available on the web and no good way to find what you want to watch. It's like that 500 channels but nothing on problem, times infinity. Well, the fact that so many app makers are going after this problem shows two things: 1) That there's a huge business opportunity there, and 2) That no one's cracked the code yet. And so here we are, with Squrl launching a new version of its iOS app, trying to give users new ways to discover and become engaged with streaming videos on their mobile devices. The new app streamlines the process of discovery with a menu that allows users to easily find and watch videos in their queue, along with "fresh," new videos, and those broken down by categories users have chosen.

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/rQfkMMLoEDM/

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