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September 16, 2012 08:00 pm GMT

Make Sure Your Company Is Ready For IPO Prime Time

Zillow CEO Spencer Marc RascoffEditors note: Spencer Rascoff is CEO and a director of Zillow Inc. He previously co-founded Hotwire.com, which was sold to Expedia in 2003. Before his consumer Web career, Spencer was a private-equity investor at TPG Capital, and an investment banker at Goldman Sachs, Bear Stearns, and Allen & Company.Following the closely watched Facebook IPO, there has been increased scrutiny around the IPO process and a lot of discussion about whether certain companies are ready for public markets.Its been a little more than a year since Zillow went public, and Im regularly asked about our performance relative to other technology companies that have gone public in the past couple of years. Ultimately, I believe the markets recognize and reward companies that execute well. But the road leading to an IPO is a complex one, and every chief executive and board must ask, Should we go public, and, if so, should we go public now?

Original Link: http://feedproxy.google.com/~r/Techcrunch/~3/OA1SdU9GiPE/

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