Obama Beats Romney in Post-Convention Search Interest

Barack Obama is coming out of the Republican and Democratic National Conventions with more interest on web search traffic than challenger Mitt Romney, according to a new analysis.

Obama and Romney went into the conventions with nearly equal shares of search engine interest -- Obama had slightly more interest in the long run before the conventions, but searches for Romney spiked periodically.

Romney's search traffic began to supersede that of Obama during the RNC, which ran from Aug. 27-30. However, when the RNC ended and the DNC began, Obama's search interest exploded: In the past 24 hours, approximately 75% of the searches for either candidate have been for the president.

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