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Young Adults, Teens Lead Smartphone Owners
With the iPhone 5 set to be announced on Wednesday and Nokia's release of two new handhelds last week, Nielsen took a look into who's buying the most smartphones and, more importantly, what kind.
The report released earlier today shows that smartphone owners ranging between 25-34 years of age increased 15% since July 2011. That means 74% of that age group now own smartphones.
Among most age groups smartphones represent the majority of U.S. mobile subscribers, but American teens were the age group adopting smartphones the fastest, said Nichole Henderson, a Nielsen analyst. As teens increase in their share of smartphone owners, mobile carriers and manufacturers should consi…
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More About: android, iPhone 5, nielsen ratings, windows smartphone
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